A complete website redesign for an indoor plant retailer, creating a fresh and inviting digital experience.
The Plants Project is an indoor plant retailer passionate about bringing nature indoors. Their existing website didn't capture the lush, inviting atmosphere of their physical stores, so they needed a complete digital refresh.
The redesign focused on creating a calming, nature-inspired user experience with generous whitespace, botanical greens, and elegant serif typography. Every element was designed to feel organic and inviting, from the product grids to the checkout flow.
Bring nature indoors
Australia Wide